by Paula | Aug 9, 2016 | Storytelling How To
When people ask me how they can market their business to success, I tell them to tell a story Market your business and arouse emotion Why? Stories arouse emotion, grab your attention. And they move you to action. Combined they are all very useful activities when you...
by Paula | Aug 5, 2016 | Grammar & Text
Editing, and conforming to the rules of grammar, is the greatest gift you can give your writing. Knowing that you need grammatical help is okay. If you can edit your writing, you know at least some grammar, and the willingness to look up what you don’t know only makes...
by Paula | Aug 3, 2016 | Grammar & Text
Edit your writing. You know this is a universal truth. But actually, you want to say: Edit Shmedit. Am I right? In the fast-paced world of social media where messages are written on the fly, creating posts is sandwiched in between designing Canva layouts and...
by Paula | Jul 18, 2016 | Writing Prompts & Exercises
Today, we’re looking at the benefits you and your business offer your clients. But first, let’s take a close look at your answers to the question from the Step 1 blog post: Of your most favorite clients, what are the top three things that make you delighted to...
by Paula | Jul 16, 2016 | Storytelling How To, Uncategorized
Let’s do a writing exercise called “let’s get more clients.” It’ll be fun, and I hope, informative. Take a deep breath, sit back, and relax. I want you to have some mental space to read the question and then answer it honestly because your answer is...