by Paula | May 16, 2016 | Content & Copy
Developing a Writing Practice Writing practice . . . Some entrepreneurs come to this activity with zeal and happiness. Others among us would rather not have to write at all, but the truth is that the online world of business contains a lot of language...
by Paula | May 14, 2016 | Writing Prompts & Exercises
Who hasn’t made or received promises? Promises made and kept. Promises made and broken. Promises ignored while others were cherished. Promises intact and others long forgotten. It’s easy to offer a promise, but often difficult to keep them. The topic of promises is a...
by Paula | Apr 26, 2016 | Uncategorized
When my clients ask me how they should describe what they do through content writing (blog posts and web pages, for instance) I tell them to tell a business story. Stories arouse people’s emotions (and there’s plenty of scientific data that shows what chemicals...
by Paula | Apr 24, 2016 | Grammar & Text
Why would you want to learn how to write dialogue when you’re a business owner who writes to be seen online? I mean, you’re not an actual fiction writer, are you? For the same reason fiction writers should study poetry and essayists should study short story....
by Paula | Apr 21, 2016 | Writing Prompts & Exercises
Writing prompts help us deliver the goods, our genius, our innate talents, don’t they? They stop the monkey mind chatter and with a loving but firmly guiding hand, they help us knuckle down, apply pen to paper, fingers to keyboard, and push out some of the loveliest...
